Air Canada is officially bringing magic onboard 90% of their flights this summer from July through September. Sit back, relax and enjoy a glimpse of Walt Disney magic during your travel experience with the new limited-run in-flight Air Canada safety video. The safety video was produced in collaboration with Walt Disney Parks and Resorts, Canada and can be seen onboard throughout the summer.
About Air Canada’s Disney safety video
If you’ve booked a flight with Air Canada this summer, chances are you’ll get to experience their new in-flight safety video. The collaboration is the first of its kind for both Air Canada and Disney Parks & Resorts. With an effort to focus on and encourage family travel, Air Canada has launched this video to create a unique and engaging wat to storytell their safety video.
“Family is at the centre of why so many of us travel. Over the last few years, we’ve been focused on improving the Air Canada family travel experience with family-friendly policies, family check-in counters, and shared family benefits in our Aeroplan loyalty program,” said Andy Shibata, Vice President – Brand, Air Canada. “As we reflected on opportunities to bring more care and comfort to the family travel experience, we were inspired to add a little magic to everyone’s trip with the help of Disney. Our new in-flight safety video encourages travellers of all ages to learn about the safety features of our aircraft in a new and engaging way.”
The video was shot by Canadian film director Melanie Chung and features all things, Disney. Past collaborations include celebrating the 50th anniversary of the Walt Disney World Resort, a Disney-themed Maple Leaf Lounge children’s room, and Disney and Pixar’s ‘Turning Red’ special livery.
“This history of collaboration with Air Canada is a testament to the level of creativity and shared focus on families, which I think is further demonstrated by this being a global-first video for Disney Parks and Resorts,” said Marlie Morrison, Managing Director – Marketing & Sales Canada & APAC, The Walt Disney Company (Canada) Ltd. “Florida, and the Walt Disney World Resort, are key destinations for family travel. For many years, Canada has been one of Walt Disney World Resort’s largest international markets and as Canada’s largest airline, Air Canada has brought so many of our guests to the magic.”